Milwaukee Days
Results
Overview
Drove significant sales during a limited-time Milwaukee tool promotion across multiple store locations and marketing channels — exceeding the $100K sales goal and generating 350K+ impressions through a coordinated campaign spanning social, email, SMS, Google Ads, print, and in-store marketing.
The Challenge
Drive significant sales during a limited-time Milwaukee promotion while reaching customers across multiple stores and marketing channels — all within a defined promotional window.
Approach
Campaign Architecture
Built the campaign around clear sales and engagement KPIs. Coordinated promotional messaging across social media, email, SMS, Google Ads, print, and in-store marketing across multiple locations.
Creative & Asset Development
Developed and coordinated all creative assets for the promotion — graphics, copy, and channel-specific formats — ensuring consistent messaging from digital to in-store.
Execution & Tracking
Managed campaign timing and execution across multiple locations. Tracked sales, impressions, email performance, and SMS engagement throughout the promotional window.
Key Takeaway
Exceeding a $100K sales goal comes down to coordination — making sure every channel is telling the same story at the right time. When social, email, SMS, and in-store all align, the results compound.
Campaign Creative
The Ads
More work
