Portfolio

Resume

Experience & Skills

A track record of building brands, driving growth, and delivering measurable results.

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Experience

March 2024 – PresentGold Beach, OR

Marketing Coordinator

Gold Beach Lumber Yard

  • Develop and manage the annual marketing budget and integrated marketing calendar, aligning spend with marketing and merchandising goals.
  • Lead strategy and execution of multichannel B2B and B2C campaigns across paid social, Google, email, SMS, radio, outdoor, direct mail, print, and in-store signage — generating over $6M in promotional sales.
  • Develop and oversee social media strategy and content across ten accounts and four brands, driving a 2,400% increase in views and averaging 30,000+ monthly views per account.
  • Lead production and distribution of monthly 12-page sales flyers, generating ~$90,000 in monthly revenue.
  • Manage website content, promotional landing pages, and location updates across all store locations.
  • Direct and mentor a marketing intern, providing daily training, project oversight, and skill development.
January 2026 – PresentRemote

Content Creator & Owner

MealPrepRituals

  • Built and grew a multi-platform content brand (Instagram, Facebook, TikTok, YouTube) focused on high-protein, low-calorie meal prep content, generating 20M+ organic views and 163,000+ followers in 6 months.
  • Monetized audience through affiliate partnerships, brand deals, and cookbook sales — generating $15,000+ in affiliate revenue and $3,600 in cookbook sales.
September 2021 – January 2024Corvallis, OR

Design Intern

Oregon State University Impact Studio

  • Contributed to research and development of several economic development projects, strengthening the university's portfolio of research-based investment opportunities.
  • Delivered presentations to deans and the Vice Provost, ensuring alignment between research findings and project goals.
  • Designed marketing materials to promote Impact Studio services to faculty, staff, and external partners.

Core Skills

Strategy & Planning

  • Marketing Campaign & Promotion Planning
  • Annual Marketing Budgeting
  • Brand Consistency & Community Marketing
  • Merchandising & Cross-Functional Sales Collaboration

Channels & Execution

  • Paid Social Advertising (Facebook, Instagram, TikTok)
  • Email, SMS & Direct Mail
  • Radio, Print & Outdoor
  • Website CMS & Landing Page Management

Creative & Tools

  • Adobe Illustrator & Photoshop
  • Adobe InDesign & Premiere Pro
  • Social Media Content Development
  • Team Leadership & Intern Development

Education

2021 – 2024

B.S. Design & Innovation Management, Minor in Marketing

Oregon State University

Digital Marketing Science Certificate

University of Oregon

Study Abroad Design Program

Accademia Italiana

Florence, Italy

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